Tag: Brand
Hyatt to introduce Park Hyatt brand to Johannesburg
Hyatt to introduce Park Hyatt brand to Johannesburg Hyatt has announced plans to open the luxurious Park Hyatt Johannesburg in 2023. This new property will…
Ian Schrager’s Edition brand arrives in Madrid
Following the launch of The Barcelona Edition in 2018, Edition Hotels has opened its second property in Spain, this time in Madrid with a 200-room…
Three Ways Hotels Can Tell Their Brand Stories Across Multichannel Touchpoints
In storytelling, structure and formula are often important to creating a complete narrative. The traditional stories that you remember from your childhood are often simple…
The importance of brand in hotel marketing and medieval fantasy
Game of Thrones fans will recognize the infamous coffee cup scene in the image above. Some poor production staffer left what appeared to be a…
The Best Company to Work for is a Hotel Brand and We’re Not Surprised
The hospitality industry should be incredibly proud. For the second year in a row, one of its own, Hilton, came in first on the Fortune…