Posted in Hotel Marketing

9 Warning Signs Your Direct Booking Strategy Is In Trouble

Whenever a guest decides to book a trip they are investing their time, money, and resources in exchange for what they hope to be an…

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Posted in Hotel Marketing

How To Use Instagram To Get More Direct Hotel Bookings In 2022

As a hotelier, Instagram is one of your most powerful marketing and online distribution strategy tools. The popular social media platform can help you reach…

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Posted in Hotel Marketing

Boosting Direct Bookings Using Hotel Website Personalization

Providing your visitors with that perfect offer to drive direct conversions In today’s digital world, website personalization is no longer a trend, but an expectation….

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Posted in Hotel Marketing

How Your Guest Data Platform Becomes Your Direct Booking Platform

In my daily conversations with hoteliers, I often hear about the same challenges and concerns that affect both large hotel chains and small individual boutique…

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Posted in Hotel Marketing

Strategies for Winning the Direct Booking Wars

It’s been a busy year on the “book direct” front. Hotels of all sizes are facing off against established and emerging online travel agencies (OTAs)…

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Posted in Hotel Marketing

Why Hoteliers Should Focus on Direct Bookings Post-Pandemic

In the late 90’s, OTAs, a new online travel resource, became popular with both consumers and hotels. For travelers, OTAs made it easy to see…

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Posted in Hotel Marketing

One-to-one guest communication: How it helps our customers drive direct revenue

Modern hotel marketing requires personalization. If you’re still sending out a single communication to your entire database, it’s likely landing in spam folders or remaining…

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