This article discusses the importance of hotel lighting and how lighting can improve the guest experience. The article further explains how to integrate lighting into the architecture, plus the importance of hiring a lighting designer. The importance of lighting for hotels The lighting in a hotel may make it pleasant, warm and welcoming, or it … Read more
Back in 2012, TripAdvisor conducted a consumer study to illustrate the power of hotel reviews and management responses. We shared the results many times in speeches, workshops and on our blog because it proved to the skeptics that putting the time into a reviews program and building a culture around guest feedback paid off. TripAdvisor … Read more
Game of Thrones fans will recognize the infamous coffee cup scene in the image above. Some poor production staffer left what appeared to be a Starbucks cup on the set and it made it through editing. But, the catch is it wasn’t a Starbucks cup. Brand recognition is powerful and in an information vacuum, people … Read more
Many of the recent technological innovations in business have focused on automation. Automation helps businesses save money by eliminating simple and reducing the amount of time and employees it takes to perform tasks. In this blog post, we’ll explore three of the ways that Revinate has helped hoteliers by developing automated solutions, specifically for the … Read more
Hotel Benchmarking: The Basics Explore key pointers within hotel benchmarking that will bring success to your business. Hotel benchmarking, what a powerful decision-making tool! But, are you confident in using this knowledge to boost your business? Are you comparing your hotel’s relevant metrics to others? Are you obtaining the benchmarking results that your business needs … Read more